Barman Guide, your guide to bars and nightlife destinations!

Marketing on The Cheap!

October 31, 2015 Rozanne Woodward 0 Comments

The options for businesses to market to prospects and existing customers have exploded in a few short years. Traditional television commercials, newspapers and magazines, outdoor advertising and billboards as well as digital media are all options for today’s businesses.  This can be a dizzying array of choices.  Bottom line, they can all be expensive mistakes.  The goal of marketing is to target your message, define your brand and draw customers to your business.  If your company does not have the luxury of a huge marketing department with a limitless budget, online marketing is rapidly becoming the marketing vehicle of choice.  Today, more than 70% of consumers go online to find goods, services and restaurants in their area.  

 

Groupon Pages has penetrated this online market as a strategic partner for large and small businesses alike.  A strong Groupon Page such as Gios does an excellent job of profiling this restaurant.  Opening hours, directions, contact information, dress code, menus, price ranges and more can be found on a Groupon Page.  The biggest advantage beyond attracting 1000’s of views, is that the Groupon Page is free for businesses. Yes, it’s free. Further, one of the deciding factors consumers are relying on today is online reviews when making purchasing decisions.  Groupon Pages has an online review feature directly on the profile site.

 

For the greatest return and exposure, Groupon Pages can capture your target market and work to increase your customer base without putting a dent in your marketing budget.  Content on the Groupon  Page profile can be changed and updated as your business grows and increases its offerings.  For marketing on the cheap, profiling your business on line with a Groupon Page can’t be beat!

 

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